Renowned gospel minister Nathaniel Bassey has revealed that he is facing criticism for refusing to monetise his viral Hallelujah Challenge on YouTube.
Speaking during one of the live sessions of the ongoing worship programme, Bassey explained that he chose not to enable monetisation because God instructed him not to.
The singer also lamented that some individuals have created fake accounts to rebroadcast his live sessions for profit.
The Hallelujah Challenge, which began in 2017, is a month-long midnight worship movement that attracts thousands of global participants. It has since grown into one of Africa’s biggest online Christian gatherings.
While fans estimate that monetising the sessions could generate over ₦1 billion in ad revenue, Nathaniel Bassey insists his decision is purely spiritual.